NOT JUST HALDI.
LAKADONG HALDI. 🌿
Nature's Golden Ingredient from Meghalaya
Lakadong Turmeric is a distinctive variety traditionally grown in Meghalaya, particularly the West Jaintia Hills region. It is officially registered as a Geographical Indication (GI) and is known for its naturally high curcumin content.
ICAR reports curcumin levels of approximately 7.0–7.8% in Lakadong turmeric studied from its native region. Curcumin is the naturally occurring compound responsible for turmeric's characteristic golden colour and is widely studied for its antioxidant properties.
We chose Lakadong Haldi as the hero ingredient in NICONI Kids De-Tan Scrub to bring the goodness of this distinctive Indian turmeric variety into a gentle, pH-balanced skincare formula for growing skin.
WHY LAKADONG HALDI?
🌿 DISTINCTIVE VARIETY
A special turmeric variety associated with Meghalaya.
💛 NATURALLY RICH IN CURCUMIN
Lakadong is known for its comparatively high natural curcumin content.
🇮🇳 GI-REGISTERED
Lakadong Turmeric is officially registered as a Geographical Indication from Meghalaya.
✨ NATURE + MODERN SKINCARE
A traditional botanical ingredient thoughtfully incorporated into a modern kids' skincare formula.
7%+ NATURALLY OCCURRING CURCUMIN*
Curcumin levels of 7.0–7.8% have been reported for Lakadong turmeric studied in its native growing region; levels may vary depending on source and cultivation conditions.
Important: I would use this qualified wording on the website rather than simply saying “7% Curcumin”, because that could be misunderstood as the finished scrub containing 7% curcumin.